Hello, I'm Atalia

A Product Designer

I design complex, scalable products and turn challenging problems into simple, intuitive experiences.

Product Thinking

Complex Systems

Data-Driven Design

Functional Design

User Experience

Product Thinking ✦ Complex Systems ✦ Data-Driven Design ✦ Functional Design ✦ User Experience ✦



SELECTED PROJECTS

2024

fintrac

Managing Savings and Investments with AI-Driven Insights and Smart Goal Tracking.

UXUI | UX Research | Wireframing | User Interface Prototyping

2023

WONKEY

Boosting Motivation Through Personalized Goal Management and Tracking.

UX | UX Research | Wireframing | User Interface Prototyping

2024

REEFER PHARMACY - B2B

Tackling the Core Challenge in Managing Medical Cannabis Inventory for Pharmacies.

UX UI | Mobile Interface Design | Wireframing | UX Research

2022

REEFER Market - B2C

Reefer’s platform connects patients with pharmacies, enabling easy product browsing, secure orders, and real-time delivery tracking with personalized recommendations.

UX UI | Mobile Interface Design | Illustration | Branding & Identity

2022

pistuk

Intelligent Property Matching: Tailored Real Estate Solutions Based on Your Preferences and Evolving Needs

UX UI | App Design | Editorial illustration

2022

Reefer shop

Reefer's Smoke Shop offers cannabis products alongside custom clothing and smoking accessories, enhancing its brand with personalized designs and curated selections.

Web design | Branding | Illustration | Animation

Product Thinking

Complex Systems

Data-Driven Design

Functional Design

User Experience

Product Thinking ✦ Complex Systems ✦ Data-Driven Design ✦ Functional Design ✦ User Experience ✦



about me

I'm Atalia, a Product Designer based in Tel Aviv with a bachelor’s degree in design. I specialize in blending strategy, user-focused design, and striking visuals to create meaningful experiences. Passionate about bringing products from concept to reality, I also channel my creativity into illustration.